Backcountry GORE-TEX winter collection launch

From mountain-top drops to hot lift-serviced laps, everyone sends it a little differently. Backcountry has perfected four kits for however you prefer to winter. These are the assets I built for the launch of the 21-22 winter collection, including homepage, landing page, emails, organic social, paid social, dynamic paid social, and affiliates. 

Check out the live page here.

© 2023 by cat yu.